How to Launch and Scale High-Growth Tech Innovations
Many tech-based companies have smart people, smart teams, and great ideas - but are challenged with launching and scaling next generation innovations in areas such as IoT, cloud computing, AI, big data analytics, and blockchain to name a few. It has taken years for technologies like 3D printing to find compelling market applications beyond initial prototyping, and many years for machine learning to achieve mainstream market appeal beyond initial market applications in voice recognition and natural language processing. Why do some great innovations succeed while others languish?
In this PARC Forum, Andrew Salzman and Michael Eckhardt will discuss the principals of technology adoption based on predictive frameworks and models, as well as real world experiences from the Chasm Institute, a consulting and advisory company specializing in helping tech-based companies achieve market-leading positions. Andrew and Michael will share their experiences and insights having analyzed best practices in launching and scaling innovations, and having applied those learnings to help companies large and small “cross the chasm” from disruptive technology innovation to mainstream market appeal.
Thursday, 07/26/18
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PARC Forum
Palo Alto Research Center, George E. Pake Auditorium
Palo Alto, CA 94304
USA
Phone: 650-812-4000
Website: Click to Visit