Quantifying Carbon Footprint Reduction Opportunities for U.S. Households and Communities

The aggregated effects of billions of individual decisions each day have large adverse effects on human and ecosystem health, natural resource stocks, and global climate change. During the past decade, increasing attention has been paid to the role that behavioral sciences can play in promoting more sustainable systems of consumption and production, acting as compliments to longer-term technology and policy measures. This presentation examines different perspectives on the motivations of human behavior, and presents examples of research, tools and program models that hold promise to reduce greenhouse gas emissions from households and communities.

Speaker: Christopher Jones, UC Berkeley