Matter Matters- Cradle to Cradle Design and the Circular

There's massive innovation now in materials, products, processes, technologies and systems. In this interdisciplinary talk, Sudeep will share how Cradle to Cradle® design (C2C), eliminates the concept of waste and keeps the technical and biological materials flowing in a macrointegrated manner. Waste=Food. This global circular economy is regenerative by design and worth $1Trillion per year. C2C is a systematic methodology, a robust framework, a professional practice, and a certification standard for well-designed and engineered products. This is especially relevant since the people of California recently passed the Safer Consumer Products Act to address the safety of all consumer products and now the regulations kick in this Fall. Sudeep will present many examples of elegant C2C innovations in the world of industrial business to create inspiring new materials and products.

Speaker: Dr. Sudeep Motupalli Rao, Regional Director, EPEA San Francisco